Former physician. Now product designer.
I bring a diagnostic eye to product problems — finding root causes, not just surface symptoms.
6+ years designing consumer products at scale. Research-led. Outcome-driven. Specialized in e-commerce and health tech.
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Price Clarity resulted in increased Conversion
Kohl’s
Design-led | B2C | Customer Friction | Increase Conversion | Lean UX | Research | A/B Testing | e-Commerce
North Star Checkout
Kohl’s
Design-led | B2C | Customer Friction | Research | North Star Vision
Account Unification
Kohl’s
B2C | Customer Friction | Research
Case Study coming soon…
